OEM Certified

traction DK × Infiniti

Infiniti Canada — Infiniti Retailer Program

The certified CRM for Infiniti dealerships in Canada — natively integrated with OEM systems.

OEM Certified
100% Canadian Dealers
Native OEM Integration
Bilingual Support
5 Certifications

About this certification

traction DK: the certified CRM for Infiniti dealerships

traction DK is officially certified for Infiniti Canada retailers under the manufacturer's approved vendor program. It delivers a premium customer journey, direct integration with Infiniti Canada's lead feed, and full compliance with retailer program requirements.

INF

Infiniti Certified Partner

The Infiniti Retailer Program demands a high standard for customer experience. traction DK is built to meet those standards — with omnichannel communication, precise tracking, and luxury-grade follow-up automation.

Officially Certified

Features

What you get with Infiniti certification

Lead Integration

Direct capture from the OEM lead portal into traction DK. Every inquiry routed and tracked instantly.

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Sales Performance

Dashboards aligned with manufacturer standards. Track volume, conversion rates, and gross profit in real time.

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Automated Follow-ups

Scheduled and triggered follow-up sequences designed around the recommended sales process.

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Real-Time Inventory Sync

Automatic synchronization of vehicle inventory between your DMS and CRM. New and used vehicles, always up to date.

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Coverage

Sales & Service

traction DK covers the complete dealership — from lead capture to service retention.

Sales

  • Lead capture & routing
  • OEM lead portal integration
  • Follow-up automation
  • Pipeline & deal tracking
  • Manufacturer KPI dashboards

Service

  • Service appointment reminders
  • Recall & maintenance campaigns
  • Customer retention sequences
  • Service history tracking
  • CSI score improvement tools
5
OEM Certifications
100%
Canadian dealers
0
Manual imports
1
Platform for all

FAQ

Frequently asked questions

Infiniti Certified CRM

Are you a Infiniti dealer?

Learn how traction DK integrates with your Infiniti manufacturer program and what it means for your dealership.

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Ready to transform your dealership?

Plans tailored to your team size, rooftop count, and automation needs. Join 150+ dealerships already using Traction.